Ad Power

Advertising is one of the basic activities of society. It’s not a necessary it’s just a basic activity that always happens and always has an impact, great or small. People say “Oh, that doesn’t affect me I don’t care what the commercials are for I only watch because my show isn’t no.” But then you see that same person in the store because there’s a sale that was presented in a commercial that they do not watch. It doesn’t have to be an ad that’s for something impractical that has affect on a person; it could be something like a sale at the grocery store advertisement. Many times, yes, there are commercials that are so convincing they affect every person that comes in contact with it. But, many times, advertisements in magazines, newspapers or on commercials are so ridiculous that it’s too hard not to pay attention to it. Even if it doesn’t’ seem as if it’s affected you, subconsciously they all do. It could be two days or two months later and you’re in the store and you walk past something that you had never bought before but vaguely you remember seeing somewhere for something. You may not buy this product but a commercial, that you thought had not affected you, from two months before had made you stop and look at this product.

Advertising is a power that anyone can use, right or wrong, it’s still a power to be recognized. Whether you believe it affects you or not, whether you realize the affects of advertising or not, it is still taking place, still happening and still causing us to see what we never would have seen in the past.